Jeanes plays a horse trainer who lives near another farm where puppies are raised for adoption. Budweiser’s Puppy Love commercial is expected to be one of the most popular advertisements during the Super Bowl. After months of practice, animal trainers fine-tune a horse’s jumping abilities. It was shot on horse ranches in Southern California a few weeks ago. In addition to the relationship between the dog and the owner, the dog tries to escape from the kennel on a regular basis and finds the.īudweiser’s Super Bowl commercial, Puppy Love, tells the story of a puppy’s determination to spend time with his favorite Clydesdale horse. What Is The Budweiser Puppy Love Commercial About?Ī 90- second commercial created by a beer company depicts two (adorable) furry friends in far more than a friendship between them. According to research, Millennials prefer experiences over physical things. In contrast to heavy-handed marketing, customers are more likely to buy if they do not perceive it as exploitative. Budweiser’s Puppy Love commercial features Passenger’s hit song, Let Her Go, which topped the adult pop charts the week before. An expert’s take on marketing: Simple is not always the best option. ![]() It took a few days for the beer company to come up with a heartwarming plot line for its heartwarming ad. Puppy Love from Budweiser is the most popular Super Bowl ad of all time. Finally, the commercial was set to the tune of “My Way,” which is a classic song that many people know and love. Third, the commercial had a simple, relatable message about the joys of spending time with family and friends. Second, the commercial featured an adorable puppy, which helped to create an emotional connection with viewers. First, it was aired during the Super Bowl, which is one of the most-watched television events of the year. Thanks to the likes of modern acoustic artists such as Ben Howard and Ed Sheeran (who Passenger recently toured with), the demographics of the charts has been broadened making Passenger a contending artist for a future number one.Budweiser’s “ Puppy Love” commercial was effective for a number of reasons. Despite the slow and simple start, the tempo and amplitude changes, producing a more substantial sound with a simple percussive drum beat suitable for dancing. Despite the folk influences, don't expect the same lyrical inspiration or moving honesty of Woody Guthrie or Pete Seeger unfortunately, like the majority of pop songs, the lyrics are repetitive and generic with a simple message relating to love: ' Only know you love her when you let her go', but this is what makes the song so catchy and successful. The instantly distinguishable yet controversial (many have criticised his delivery style in the past) vocals of the 29 year old is complimented by an orchestra of acoustics consisting of guitars, violins, bass and a piano which harmonies with the acoustic guitar, particularly in the simple yet memorable introductory high pitched riff, which is followed by the equally as gracious vocals. ![]() So far! Passenger has finally received the notable success he was working for 10 years prior. After playing many open-mic nights in England, Passenger found deserved acknowledgment busking in Australia, making it no surprise that 'Let Her Go' topped the charts there, however few could have predicted it's international success topping the charts in 16 countries. 'Dreams come slow' a defining statement made by Brighton and Hove born folk singer Michael Rosenberg, more commonly known as Passenger, featuring on his latest single, ' Let Her Go'.ġ0 years after forming folk-rock band 'Passenger' and four years after continuing as solo singer/songwriter by the same name, the UK have finally embraced and acknowledged the talent and vocal versatility of Passenger.
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